Retail Media Case Studie Retail Media Best Practice – Unilever Magnum Case 2024 Targeted Sales Growth through Weather-, Geo-, and Sales-based Targeting Challange Weather-dependent Demand & Untapped PotentialIn summer 2024, Unilever’s Magnum brand faced a...
Retail Media Case Studie One Tech Group and Marketing of Moments: Transforming Retail Media in Beverage Markets By partnering with Getränke Hoffmann, Getränkeland, and Heurich, the largest cross-retailer Retail Media network in the beverage market segment was created...
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